what is the cheapest way to get mass mailing out
Sending mass email in Outlook is possible – but not without its limits. Find out how to do information technology and larn why using an email marketing service is the far more advantageous choice.
Mass email refers to the sending of a unmarried message by email to a big number of contacts.
While we strongly recommend using segmentation techniques to generate personalized messages, you may nonetheless need to send a mass email every now so.
If you're wondering how to use Outlook for mass emails, here's i possible method.
Transport mass email with Outlook in vi easy steps
Outlook lets you send mass emails to your contacts using Microsoft Word. But follow these steps:
1. Open Word and write your email
two. In Give-and-take, open the Mailings ribbon
3. Click on the Start Mail Merge menu, then on E-mail Messages in the drop-down card.
iv. ClickSelect Recipients and choose from three options:
(ane)Type a New Listingwhere y'all will manually enter contacts' data into a new dialog box,
(two)Utilise an Existing Listwhich lets you select a .csv (Excel) file from your computer. The .csv file would demand to take been prepared in accelerate with information organized under three columns (First Name, Last Name, Email Accost)
(3)Choose from Outlook Contacts. Manually select the addresses among your existing Outlook contacts
5. Once the recipients accept been selected, clickFinish & MergethenSend Electronic mail Messages.
6. In the Merge to E-mail pop-upwardly box,write the e-mail bailiwick lineand so clickOk.
Like shooting fish in a barrel, right? At present allow's talk about the disadvantages of sending mass email campaigns with Outlook.
Why you shouldn't send mass emails in Outlook
Dissimilar dedicated email marketing services, Outlook isn't designed for sending mass emails. Use it for this purpose and you'll be quickly frustrated past the following factors:
- A daily email limit: like most Internet Service Providers (ISPs), Outlook limits the number of emails you can send per twenty-four hour period to 300
- Lack of electronic mail blueprint features such equally e-mail templates and coding resources. It's non piece of cake to create beautiful branded emails.
- No way of previewing the email on different devices before sending.
- No reporting or analytics features to see how campaigns perform
- Mass emails sent from Outlook, Gmail, Yahoo, etc. are frequently flagged as spam by both other ISPs and e-mail recipients. Spam reports impact your sender reputation and you'll be less likely to accomplish your recipients' inboxes in the futurity as a form of protection for them.
- An unprofessional sender address (businessname@outlook.com) along with a high number of spam reports tin can become you blacklisted when sending through Outlook. This means your mail server IP address is more than likely to be rejected by all other servers and become unable to send more emails.
Why it's better to send mass emails with an electronic mail marketing service
Electronic mail marketing remains the most profitable marketing channel, boasting an ROI of $32 for every $ane spent. To leverage that kind of ROI, yous need to invest in a dedicated e-mail marketing service similar Sendinblue considering Outlook alone simply won't cut it.
A specialized electronic mail marketing service:
- Makes adding contacts and selecting mailing lists piece of cake;
- Lets you create professional-looking emails with cool branding and design elements;
- Makes it possible to insert products, diverse images, and personalized dynamic content like the contents of an individual abased cart;
- Gives yous email performance reports;
- Can help with email listing building;
- Protects sender reputation;
- Enables you to be GDPR compliant.
At that place are many such providers on the market place offer a range of different features at varying price points. To detect the best one for you, check out this list of the best electronic mail marketing services.
Hither are some examples of things yous tin practice with Sendinblue that you simply can't with Outlook.
Things Outlook can't practice
Create professional person looking emails that match your brand
Nosotros know how difficult it can exist to pattern emails from scratch without the necessary skills in graphic design, HTML or CSS.
One of the major advantages of an email marketing service is that information technology provides the resources to apace create beautifully designed mobile-optimized emails.
Sendinblue gives you lot access to a library of electronic mail templates as well as our elevate and drop electronic mail design tool which makes it super piece of cake to create responsive emails.
Having clean, well-designed emails that reflect your make will help catch readers' attention and increase conversions. Below is one such example from Daubner Us — a slap-up-looking email complete with branding, attention-grabbing elements and call-to-activity buttons, created with Sendinblue's like shooting fish in a barrel-to-utilize email builder.
Salve time on list management
Sending a regular email newsletter can be a hassle with Outlook. Imagine adding your contacts manually every time! Even uploading a CSV file is not ideal. You lot still accept to keep it upwards to date with new subscribers and unsubscribers. Information technology'll take up a LOT of time.
Keeping track of email contacts is like shooting fish in a barrel with Sendinblue. Unsubscribers are automatically removed from lists while opt-ins are added.
Y'all as well tin ready marketing automation workflows that move contacts to sure lists once they fulfill specific atmospheric condition.
Avoid electronic mail blacklists
Sendinblue works to protect sender reputations so you don't get blacklisted.
New accounts are put through strict validation processes to guarantee optimal security and deliverability for everyone using Sendinblue's shared IP addresses.
A shared IP address is one that's shared past several users. It's a cheaper option for companies sending low volumes of email just the risk is that it only takes ane user to compromise an IP's sender reputation for everyone. You'll have peace of mind in knowing that Sendinblue works hard to protect its shared IP addresses.
Have the stress out of GDPR
Navigating the GDPR (an EU police force dictating how personal information can exist collected and used) for the commencement time can exist confusing. But information technology'southward important considering people don't desire unsolicited emails and will marking you every bit spam instantly if they didn't give y'all permission to contact them. And so if you want to reach EU citizens, you should make sure that your email and list-building practices are lawful.
Sendinblue has data security and privacy features to ensure your subscriber's data is collected and used respectfully.
This means an unsubscribe option is automatically included in all emails and but lets yous send to opt-in contacts (those who have given you their permission to be contacted by email). To learn this consent, Sendinblue besides lets you create customized e-mail subscription forms.
The platform is essentially fix in such a fashion that GDPR compliance becomes the default. This fashion you can concentrate on growing your business organisation rubber in the cognition that your subscribers' data is beingness managed lawfully.
Don't risk sending mass email in Outlook – try Sendinblue instead!
Looking for an alternative to Outlook for sending mass emails?
Sign upwardly to Sendinblue and go 9000 emails/month (300/mean solar day) for Gratuitous >>
The free plan includes all the platform'southward core email features:
- Piece of cake-to-apply elevate and drop e-mail design tool
- Email template library
- Unlimited contact storage
- Avant-garde list segmentation
- E-mail personalization options
- Electronic mail opt-in forms that can be embedded on your site
- Email automation
- E-mail campaign reporting
- Fifty-fifty live chat for your website!
If your lists grow at a quicker rate than expected, you can always upgrade to one of our paid plans starting at $25 for up to twenty,000 emails/month.
Source: https://www.sendinblue.com/blog/how-to-send-mass-email-in-outlook/
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